Shop Window Graphics and Window Film

Q: How much does window film cost per square metre?

Pricing is per square metre installed and depends on the surface area, the type of film, the complexity of the cutting and access to the glazing. The quote is drawn up after a site survey.

Q: What are the regulations for window film on a shop window?

In a building open to the public, glazed walls along a circulation route must be made visible with contrasting visual markings seen from both sides. The two bands at 1.10 m and 1.60 m from the 2006 French circular are one solution among others, not a mandatory format.

Q: Frosted or one-way vision: how do I choose?

Frosted film blocks the view and lets light through, ideal for the lower part of a shopfront. One-way vision film shows a full image from the street while keeping the view outside, ideal for covering an entire shopfront.

Q: Can window film be removed without damaging the glass?

Yes. Properly installed film is removed with heat without scratching the glazing or leaving marks, which suits seasonal campaigns and rented premises.

Shop window film / 15 photos

Ladurée Arthus-Bertrand Herno Montreuil shopping centre

Turn your shop window into a powerful medium.

Your shop window is your first salesperson, on duty around the clock. In a few seconds it has to convince, appeal and draw people in. Our window film solutions turn a plain pane of glass into a dynamic, cost-effective communication medium.

New to window film? Start with our complete guide to window film, or see window film in Paris.

What is shop window film?

Shop window film is an adhesive film applied directly to the glazing of a shopfront, on the street side or the shop side. It is used to communicate an offer or a logo, to dress an empty window, or to screen off an area without putting up a partition. Unlike paint, it comes off cleanly, with no work on the window frames.

Office window film meets a different need: first and foremost it provides privacy between open-plan areas and meeting rooms, indoors, away from passers-by. Shop window film speaks to the street first. It has to be read in a few seconds, from a distance, often on the move: it is as much a communication medium as a decorative finish.

Three practical benefits

Catch the eye

A dressed window stops people on the pavement. It is decoration and communication at the same time: an offer, a logo, a brand atmosphere.

Protect privacy

A counter, a stockroom, a waiting area: frosted or one-way vision film blocks the view from the street without darkening the shop.

Protect your stock

Anti-UV film filters out solar radiation and protects products displayed in the window from fading and yellowing.

The PROBLEM

Your shop window is your number one advertising space.

Invisibility

Passers-by don't notice your shop.

Silent offers

Your promotions aren't displayed clearly.

Low footfall

Few customers walk in spontaneously.

Nos SOLUTIONS

Vinyl lettering

Opening hours, logo, promotional text. Precise cutting of individual letters.

Full covering

Complete wrap for refurbishments, openings or major events.

One-way vision film

See without being seen (printable). Lets light through while displaying your message.

A campaign rolled out in record time

Creative brief
Understanding your offer or event.
Visual design
Eye-catching artwork by our retail graphic designers.
Mock-up on a photo
Final rendering approved on a photo of your window.
Printing & cutting
Made to measure in our workshop.
Installation
Scheduled so as not to disrupt trading.
Removal (optional)
Clean removal once the campaign is over.

OUR PROJECTS

Projects / Shop window film

LaduréeShop window film

Arthus-BertrandShop window film

HernoShop window film

Montreuil shopping centreShop window film

Case studies

32 projects told from brief to installation, across all our clients

All our case studies See all projects

Our clients' satisfaction is our greatest pride.

"Merci vous êtes géniaux !!!! Laura tu m'as sauvée la vie :)"

Translated from FrenchThank you, you're brilliant!!!! Laura, you saved my life :)

Carole L.

Cheffe de projet, Ladurée

"C’est très beau et les collaborateurs sont très satisfaits ! Merci à toute la team Paristic."

Translated from FrenchIt looks beautiful and the staff are very happy! Thanks to the whole Paristic team.

Laurent S.

AXA France

"Je travaille avec vous depuis plusieurs années, je ne peux pas changer de prestataire :)"

Translated from FrenchI've been working with you for several years, I can't change supplier :)

Axel

Happy Manager, AXA Banque

"Je n’ai plus l’impression de travailler dans un aquarium ! Et c’est super élégant."

Translated from FrenchI no longer feel like I'm working in a fishbowl! And it looks really elegant.

Jean-Luc

Stamina

"Je ne reçois que des compliments sur le travail réalisé."

Translated from FrenchI get nothing but compliments on the work.

Anna

Merchandiser, Ladurée

"Merci à Laura pour sa réactivité sur chacune de mes demandes."

Translated from FrenchThanks to Laura for her responsiveness on every one of my requests.

Marie-Claire

Veolia Paris

Immediate impact

The most cost-effective way to communicate.

Graphic design

Eye-catching visuals.

Made to measure

Cut to the exact shape.

Speed

Fast installation with no interruption to trading.

Our COMMITMENTS

What you can count on, project after project.

20 years of experience

Design, production and installation of bespoke decors.

1,200+ projects delivered

Offices, shops, hotels and restaurants.

Eco-Responsible

Solvent-free inks and waste recycling.

Project Tracking

A single contact from quote to installation.

Expertise

A dedicated team, from art direction to installation.

Quality

Premium materials, proof approved by you before production.

Deadlines respected, installation scheduled with you.

Clean installation

No heavy building work, site left clean.

Which film for which window

A bakery shopfront and an estate agent's window don't have the same problem. The first wants to make people hungry from across the street. The second wants to display thirty property listings legible from two metres away while screening the offices behind. That is what the film is chosen on, not a colour chart.

Frosted and etched-glass film

The etched-glass effect, in adhesive form. You can no longer see through, but light still gets in. On a shopfront it is mostly used on the lower part, to hide a stockroom, a counter or a confidential area without darkening the shop.

From the street, a full image. From inside, a clear view of the pavement. It is the only film that can cover an entire shopfront without plunging the shop into darkness, and the best compromise when you want to communicate without cutting yourself off from the street.

Full-colour print and cut lettering

On one side, a photographic visual, a block of colour, a pattern, your logo at the scale of the façade. On the other, lettering cut from solid vinyl, with no background, for the name, opening hours and mandatory information. The two work very well together on the same shopfront.

Gradient and pixelated film

A progressive transition from opaque to transparent. On a shop window, it screens a precise height, a checkout line for example, without a hard band cutting the façade in two.

Blackout, opaque, mirror and solar films

For surfaces that need to be closed off completely, or for a south-facing façade that heats up and dazzles. Solar and mirror films reduce glare and overheating while providing daytime privacy. Anti-UV film also protects displayed products from fading, which matters when a window display stays in place for several months.

What shop window film costs

Pricing is per square metre installed. Four things make it vary: the total surface area, the type of film, the complexity of the cutting and access to the glazing.

A ground-floor shopfront and a raised window that needs a cherry picker do not cost the same to install, even for the same surface area. A single-width block of colour and a shaped visual with ten separate elements do not take the same workshop time. That is why we quote after visiting the site, not from a photo.

The survey also reveals what you can't guess from a distance: slightly wavy original glazing, a recess under an arcade, a pavement where unloading rolls is impossible. These are the details that make a quote drift, never the installation technique.

Accessibility rules and glazing markings on a shopfront

A shop window is a glazed wall in a building open to the public. When it is located on or alongside a circulation route, it must be made visible with visual markings that contrast with their immediate surroundings and can be seen from both sides of the glass. In France this is commonly called PMR window film, for people with reduced mobility, even though the requirement primarily protects visually impaired people and any passer-by who isn't paying attention.

The two 5 cm bands at 1.10 m and 1.60 m from the floor come from a 2006 French circular. Many installers present them as the only compliant solution. That is not true. The text talks about visibility, contrast and markings seen from both sides, not an imposed shape. A frieze, a pattern or a band in your brand colours performs exactly the same function, and your compliance becomes part of the design instead of two grey strips stuck on top.

Install at night, open in the morning

A shop window that is being worked on during opening hours is a job that costs you customers. We schedule installations outside your opening hours: early in the morning, in the evening, or at night when the operation warrants it. The principle is simple: you close with one shopfront and open with the new one. Floor protection, cleaning and removal of packaging are part of the service, not options to negotiate.

Fascia, façade or raised window: access changes the job

A fascia above the shopfront, a raised canopy or a full façade are not handled like a window at pavement level. Access sometimes requires a cherry picker, always requires cordoning off, and working hours compatible with foot traffic. That is why the site survey is part of our method: we measure, we look at access, and we price the installation for what it really is. A ground-floor shopfront and a fascia six metres up are not the same job, and an honest quote says so beforehand, not afterwards.

A shop window that changes with the seasons

This is the most under-used application of window film. Film goes on and comes off without marking the glass, so you can completely change the look of a shopfront several times a year, with no building work and without touching the window frames.

Christmas, winter and summer sales, back to school, Pink October, a launch, an opening, a shop anniversary. Each campaign can have its own visual, installed in half a day and removed just as quickly. Many retailers keep a permanent dressing on the lower part, with their identity and mandatory information, and rotate the upper part throughout the year.

By sector

Pharmacies

Cross sign, mandatory information, screening of confidential areas at the counter, glazing markings for accessibility. Plenty of obligations, so they might as well be well designed.

Estate agents

Property listing windows, identity fascia, screened back office. Here everything depends on what can be read from across the street.

Restaurants and bakeries

The menu in the window, filtered light in the dining room, separate spaces without building a wall. And anti-UV film for displayed products.

Beauty salons and spas

Privacy for treatment rooms on the street side, frosted film on the lower part, brand visual on the upper part. The balance between being seen and not exposing your clients.

Fashion retail

A collection or sale visual across the whole window, changed in step with your campaigns, without ever marking the glass when it is removed.

Banks and insurers

Privacy for advisory desks on the street side, legal information and corporate messaging on the upper part, without losing clarity on the façade.

Medical and professional practices

Waiting room screened from the pavement, plate and opening hours legible from a distance, and window film that meets glazing marking requirements.

How it works at Paristic

A site survey first, never a quote from a simple photo. Then a mock-up on a photo of your window, to approve the result before production. Production takes place in our workshop, made to measure. Installation requires no heavy building work: no removal of frames, no repainting, just the existing glazing, outside your opening hours if needed.

From the first survey to installation, you have a single point of contact at Paristic, who follows your project from quote to invoice.

Continue exploring

Frequently Asked Questions

How much does window film cost per square metre?

Pricing is per square metre installed and depends on four things: the total surface area, the type of film, the complexity of the cutting and access to the glazing. A ground-floor shopfront and a raised window that needs a cherry picker do not cost the same to install, even for the same surface area. We quote after a site survey, so that the quote matches the invoice.

What are the regulations for window film on a shop window?

In a building open to the public, glazed walls located along a circulation route must be made visible with contrasting visual markings, visible from both sides. The two 5 cm bands at 1.10 m and 1.60 m come from a 2006 French circular: they are one way of doing it, not a mandatory format. Any pattern that is sufficiently contrasting and visible from both sides is compliant.

Frosted or one-way vision: how do I choose?

Frosted film blocks the view completely while letting light through: it is used on the lower part of a shopfront to hide a stockroom or a counter. One-way vision (micro-perforated) film shows a full image from the street while keeping the view of the pavement from inside: it is the only film that can cover an entire shopfront without darkening the shop.

Can window film be removed without damaging the glass?

Yes. Film installed properly comes off cleanly with heat, without scratching the glazing or leaving marks. That is exactly what makes window film suited to seasonal campaigns and to rented premises.

Does window film stand up to sun and rain?

Yes, our exterior films are UV-laminated and weather-resistant for Paris conditions, with a lifespan of 3 to 7 years depending on the range chosen.

Can I change my window display regularly?

Absolutely. We offer removable films designed specifically for temporary campaigns (sales, Christmas) that come off without leaving adhesive behind. Ideal for keeping your window display fresh.

How quickly can you handle an urgent campaign?

We are used to the urgency of retail. On simple projects, we adapt the schedule to your trading constraints, in Paris and the inner suburbs.

Does one-way vision film darken the shop?

Very little. You can see out almost normally while a strong visual is displayed on the street side. It is the ideal compromise, often used alongside a shop sign.

Do you handle the graphic design?

Yes, our in-house studio can create your visuals from start to finish, following your brand guidelines and the technical constraints of large-format printing.

How do I look after window film on a shop window?

Regular cleaning with a non-abrasive glass cleaner is enough; avoid squeegees and scouring sponges on the film. No steam cleaners and no products with concentrated alcohol, which weaken the adhesive and the UV laminate over time.

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Shop window graphics that catch the eye